About us
Pure Norway is an incoming tour operator, specialized on the leisure market. Our clients are tour operators and other tourism professionals, and we organize group and FIT tours for tour series and tailor-made programs. Following closely the tourism industry and understanding the specific needs of our partners markets, we can insure to exceed the expectations of our clients.
Our tours
We have identified 8 travel themes representing different “types” of tourists which visit Norway. On this website we briefly present these categories and hope that this will inspire you to contact us to plan the next step of your trip. We offer a wide range of accommodation, activities and transport alternatives, and our packages are easily adjustable to cater to your wishes and budget.
Our technology
In 2022, Pure Norway develops a software within the agency in order to optimize productivity and the outcomes of our work. Hand in hand with an IT development agency in Gjøvik, we now own a unique software, tailor-made for our needs as an agency. This technology has a great impact on our internal organization and allows us to provide our clients with travel documents that are professional, thorough and accessible online on phones, tablets and computers.
Contacts
Born into a family of travelers, Sébastien spent his first 25 years between New Caledonia in the south Pacific, Australia, and the south of France. Settled in Norway in 2001 he has been organizing trips in Scandinavia ever since. Curious and passionate by nature, he continues to explore Norway at every opportunity, on land or at sea, as much in search of a new tourist attraction as for his own pleasure.
Originally from Bretagne on the west coast of France, Bruno has always had an interest for travelling and Northern Europe in particular. After studying tourism, he soon turned to Scandinavian inbound travel and the organization of group tours on the French market. While he lives today in Paris, his heart remains in the fjords and the Lofoten islands where he has been organizing trips for more than 10 years.
As the only native Norwegian in the team, Lars has had a broad variety of jobs in many different markets. He lived his first 20 years in Gjøvik before moving to Oslo in 2001 and living there for 10 years. He moved back to Gjøvik in 2011 to raise a family. Loves travelling, skiing, experiencing different cultures, exploring new places - both rural and urban. He is our administration and back office manager.
After living in France, the US, Singapore and Canada, it is in Norway that Esther decided to settle.
Open to new discoveries, she is exploring the country and learning the local culture in order to share it with others.
Driven by his passion for cross country skiing, Jean-François left the Vosges to move to Norway. Certified guide, he enjoys showing Gjøvik through different activities, but always outdoors !
Jean-François is also our sustainability expert.
Originally from the Lyon region, it was from the age of 20 that Leslie left for several years abroad, between the Norwegian fjords of Volda and the great spaces of Colorado and California. A writer and passionate about drawing, she draws on her travels a source of inspiration that she likes to transcribe through her stories. Today installed in Montpellier, she puts her experience and her knowledge of Norway at the service of her job as a travel agent. Curious and attentive, she likes to design tailor -made routes, as close as possible to everyone's desires. True to her country of heart, she returns to Norway several times a year, happy to find the invigorating cold there, far from the southern heat wave.
Originally from Burgundy, Julie traveled Norway for 6 months in search of spectacular landscapes and the most beautiful views in the world. From north to south, northern boreales in the midnight sun, hiking or dog sled, Julie fell in love with this magnificent country and wishes to share the gems!
Originally from the South of France, Iris traded her flip-flops for mittens when she moved to Tromsø in 2017. Since then, she hasn't looked back - except to spot the Northern Lights or check if her dogs are still keeping up. Passionate about Arctic nature, the great outdoors and stories shared around a fire, she has long worked as a dog sled guide, snowshoeing, snowmobiling and Northern Lights. Between a snowstorm and a splash in the fjord, she is passionate about sharing authentic experiences.
Reasons to work with us
☏ While travelling in Norway, your clients will have a 24/7 access to chat services and emergency phone line
🗺 We attend international tourism fairs, including the ITB in Berlin, WTM in London and Top Resa in Paris.
⟳ Dedication to sustainable travels
⌨ Use of modern softwares, developed for and within the company
✰ Pure Norway AS is a member of the Norwegian Travel Guarentee Fund, registered with the Norwegian Ministry of trade and industry, as well as a member of the Enterprise Federation of Norway